Communication professionals of the 21st century will have to be adaptable to new technologies, have the ability to write engaging and informative content and possess a strategic understanding on how search engines work. This knowledge is needed to be a successful and sought after writer within the communication industry. Basic understanding of computer programming language is crucial to manipulate successful results on the web (Reid, 2012). Web optimization or search engine optimization can take a company's website from obscurity to the front page of a search engine.
References:
Reid, B. (2012). The 10 skills modern communicators have (or need to get). Retrieved from http://blog.wcgworld.com/2012/05/the-10-skills-modern-communicators-have-or-need-to-get
image: http://www.collegeofmarketing.com/seo-guide/search-engine-usage/
No comments:
Post a Comment